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advertising
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the field of making descriptions to promote products
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agency
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a business
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argue
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to disagree
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attractive
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charming
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awards
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prizes
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boring
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uninteresting
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commercial
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radio or television advertisement
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competitor
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a product or company that competes with others for the same business
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conditions
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existing circumstances
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consumers
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people who buy things
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contribution
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helpful participation
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controversial
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causing disagreement
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conversation
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a talk
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convince
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to persude
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cool
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fashionable
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creative
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clever; one who can produce new things
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credibility
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the quality of making people believe in something
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credible
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believable
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criticize
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to point out faults
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critics
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people who review and give opinions
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culture
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the ideas and activities of a group of people
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deceptive
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causing someone to believe what is not true
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decreasing
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becoming less strong
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effective
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having the wanted result
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effectiveness
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production of desired effect
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empower
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to give power to; to authorize
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empowerment
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authority or legal power
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enthusiastic
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excited
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entire
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complete; total
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excellence
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superiority
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expert
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a master at something
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false
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not true
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generation
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a group of people of about the same age
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harmless
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without the ability to injure
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hip
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informed; aware; very fashionable
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hottest
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most popular
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ideal
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perfect
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image
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reputation
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impossible
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not able to be done
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in bad taste
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not suitable; offensive
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in-crowd
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a desirable, popular group of people
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industry
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a group of profit-making businesses
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influential
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producing an effect
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intelligence
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the ability to learn or understand
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introduced
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put in something new
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journalists
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a person who gathers and reports the news
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left out
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not included
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lifestyle
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how someone lives
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loyal
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faithful
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marketing
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the art of selling things
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methods
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ways of doing something
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mislead
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to lead one to the wrong idea
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misleading
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giving the wrong impression
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notice
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to look at with interest
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offensive
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rude
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omission
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something left out
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overhear
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to hear something by accident
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particularly
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especially
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performance
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a presentation in front of an audience
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persuade
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to convince
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pretending
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faking
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product
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something produced with materials and labor
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repeated
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done many times
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respect
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to honor the qualities of a person
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scholars
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people of great learning
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soaring
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moving through the air with no difficulty
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statistics
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the study of numerical information
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strategy
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method; plan
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stylish
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attractive
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succeed
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to reach a goal
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successful
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those who achieve a desired goal
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uncool
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not accepted or admired
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undercover
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disguised
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underground
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secret or hidden
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unfortunately
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unlukily
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